“We all have this picture in our heads of an idyllic life where we are immensely happy and content,” says Addidi founder, Anna Sofat, “It’s a powerful and potent image, but so many of us put off making it a reality until tomorrow, next week, next year. I want Addidi clients to utilise their wealth to get that picture out of their head and to live for today, mindful of their journey to date and with a plan for tomorrow.”

Anna Sofat
 
The Inspiration

Addidi means ‘we inspire’ in Latin, a phrase that perfectly sums up our approach to wealth management. We want our clients to use their wealth to be themselves and compassionate to others, to make a difference in their own lives and their communities, as well as to enjoy life here and now.

We believe that wealth should be:

  1. Utilised as a tool for happiness and inspiration not as an end in itself
  2. Used to broaden our horizons and live a rich life
  3. Kept honest, transparent and mutually beneficial

Addidi’s purpose is to empower women to live fulfilled lives. 

Our approach is

  • Independent
  • Intelligent 
  • Empathetic and nurturing

We look to enrich our clients lives and we are inspired to help women (and their partners and families) transform the management of their wealth into something pleasurable, rewarding and yes, inspiring. We hope we can inspire you to live a rich life


 

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